Dynamic Sportsman, Please Look At This ‘skywalker’, Not Ordinary Cool!

If any brand of the Geneva watch fair is astonishing to me, then Girard Perregaux will bear the brunt of it. Before the watch fair has begun, it will be super complicated for other brands to be launched. The watches are psychologically prepared, but when many watches unveiled the mystery, Girard Perregaux’s theme of ‘Skywalker’ was just surprising: dynamic, younger design trends, in many physical objects The models are extremely recognizable and very conspicuous. Well, today, the watch home will lead everyone to enjoy a new masterpiece launched by Girard Perregaux! (Watch model: 81070-21-491-FH6A)

Capable of heroic spirit, blooming the charm of ‘universe’
  In 2017, Girard Perregaux Laureato was born, attracting the enthusiastic attention of many watch connoisseurs and collectors, and became one of the core series of Girard Perregaux. Based on the re-interpretation of its classic series, the Absolute watch in this series launched a total of three models: Laureato Laurel series Absolute watch, Laureato Laurel series Absolute chronograph and Laureato Laurel series Absolute WW.TC Watches-all equipped with GP Girard Perregaux original movements.

  The case is made of PVD black-plated titanium, making the watch lighter and more convenient and more dynamic. The polished and satin-finished design can improve the wear resistance of the watch. The 44 mm diameter is suitable for thicker wrists. For men, the octagonal bezel decorated with iron blue continues the classic element design and is highly recognizable, giving the watch its unique and exclusive attributes.

  The top of the crown on the right is engraved with Girard Perregaux’s brand logo, and the whole body is decorated with a non-slip texture design, which shows the design sense and allows the wearer to accurately time.

  The theme of Girard Perregaux’s ‘Skywalker’ shows a new wave of creative ideas-based on the earth, with the exploration of the universe as the core of the design, and the master craftsmanship to fully reflect the hidden power of the Laureate series. The color scheme on the dial of this watch perfectly fits the theme of the ‘Skywalker’ universe and time. The style from blue to black is designed like the vast galaxy margin. The sun is decorated with the dial’s more variable gloss. Equipped with pointed hour markers and hands, and covered with luminous material, it can ensure that the wearer can clearly read in the dim environment, and the red second hand shows the strength and passion of the man, set at 6 o’clock Date display window.

  The black rubber strap is more energetic, with blue stitching to add more design to the watch. The three-fold buckle is also made of titanium, which echoes the case.

  The bottom of the case is sealed to enhance the waterproof performance of the watch. The bottom cover is fixed by 6 screws. It is equipped with a GP03300-1060 self-winding mechanical movement with a vibration frequency of 28,800 vibrations per hour – (4 Hz), decorated with Geneva. Ripples, pearl dots, sanding patterns, etc., with a power reserve of 46 hours and water resistance up to 300 meters.

  Summary: Girard Perregaux’s new models are all new and well worn. They are very suitable for wearing by dynamic men. The avant-garde and trendy design shows the unique style of modern gentlemen. A lot of interested friends ca n’t prevent it. Attention, there are many new watches presented at the Geneva Watch Fair, waiting for you to find!

Year Of Portugal 2015 Sihh Iwc New Products Summary

This year is the 75th anniversary of the IWC Portugal series, so at this exhibition, IWC has released a number of new models of the Portuguese series, and made three new movements. Compared to those limited-edition watches that combine top technology, the new watches released by IWC are more practical and suitable for mass consumers.
Let’s review the new models released by IWC on this SIHH:
Portuguese Automatic Watch

For more watch details, please click: IWC’s Portuguese series automatic watch can be said to be the most prestigious one of the timepieces created by IWC. Thanks to its classic design and power reserve of up to seven days, this watch Has long been a symbol of the IWC Portuguese collection. In 2015, at the time of the 75th anniversary of the birth of the Portuguese family, the IWC Portuguese automatic watch was unveiled with the brand’s newly developed 52010-made homemade movement and the wrist-like lugs. Make changes.
Special Edition of the Portuguese Series ’75th Anniversary’ Eight-Day Power Reserve Watch

For more watch details, please click: IWC celebrates the 75th anniversary of the brand’s most iconic Portuguese collection with the launch of a new IWC Portuguese series manual winding 8-day power reserve watch “75th Anniversary” special edition. Founding watch of the IWC Portuguese collection, which is very attractive. This limited edition anniversary model is almost identical to the original Portuguese watch. The silver-plated 18k red gold model (model: IW510206) is limited to 175 pieces, and the dial is made of black stainless steel (model: IW510205).

For more watch details, please click: The new IWC Portuguese calendar watch combines two brand new works and three masterpieces of advanced watchmaking technology: the newly developed annual calendar fills the gap between the perpetual calendar and the simple date display. This new function is driven by a newly developed IWC 52850 homemade movement with two barrels, which is powerful and can provide enough energy for the watch’s seven-day power reserve. Portuguese series calendars are available in different styles: 18k red gold model with silver-plated dial (model: IW503504); stainless steel model with silver-plated dial (model: IW503501) or night blue dial (model: IW503502) ).

For more watch details, please click: IWC also launched two new styles of the IWC Portuguese series perpetual calendar watch, including the North and South hemisphere dual moon phase display models and single moon phase display models, both equipped with IWC IWC brand new 52000 The self-made movement in the calibre series can drive nine functions at the same time. The model of model 5034 is closer to the design style of the IWC Portuguese series after careful design adjustments, and it also looks more simple and elegant as a whole.
   The IWC Portuguese series perpetual calendar watch with single moon phase display is available in two different styles: 18K white gold model (model: IW503301) with rock grey dial and 18K red gold model (model: IW503302) with silver plated dial, the latter The moon in the phase is plated with red gold, suspended in a night blue moon phase window. The IWC Portuguese series perpetual calendar watch with dual moon phases display in the northern and southern hemispheres is also available in 18K white gold (model: IW503401) and 18K red gold (model: IW503404). The white gold version has a night blue dial, and the red gold version has a rock gray dial. Both watches are fitted with wrist-fitting lugs and a fine Santoni alligator strap.

For more watch details, please click: SIHH latest cutting-edge information, next we will provide more and more intuitive exhibition reports, so stay tuned.
For more details, please click on the watch live event in Geneva:

Strong Style Tasting Roger Dubuis Excalibur Limited Chronograph

Founded in 1995, Roger Dubuis is at the forefront of fine watchmaking with rigorous craftsmanship standards and bold and innovative designs. As the world’s only top-of-the-line watch maker with a full line of self-made movements, it has been imprinted in Geneva. With a perfectly integrated cutting-edge production unit, using cutting-edge technology that meets the most stringent standards of the Geneva Seal, each part of the watch (including the spring of the spring) is developed and produced by itself. Today, the Watch House will bring you a limited timepiece of Roger Dubuis Excalibur series. The official model of the watch is: RDDBEX0266.

   I really like Roger Dubuis’ basic chronograph movements (calibres RD 680 and RD681), eccentric micro-rotor, guide column, exquisite and beautiful. I think this RD 78 is better than the 680 and 681.

45 mm diameter round case

   This watch is made of stainless steel and enlarged to a circular case with a diameter of 45 mm. The case design also adopts the classic design of the Excalibur series, with a circular arc groove bezel. The large rough lines, the black dial and large white transferred Arabic numerals have a more distinct sense of fashion and sport, and the overall visual impact is extremely strong.

Crown protection setting

   The black ceramic gear crown is extremely polished and has a crown protection setting. The top is engraved with the logo of Roger Dubuis. In 2011, Roger Dubuis changed the logo of its own watch brand. This is before 2011, which is different from the current Roger Dubuis logo. Above the crown is a timing start button, which controls the start and stop of timing, and below the timing reset zero button, rectangular, easy to operate.

Adjustable folding clasp

   Black alligator leather strap, hand-stitched black silk thread, fine texture processing. It complements the body of the watch. The buckle is an adjustable folding buckle made of stainless steel, which is large and full. It is very bright after polishing. It is also engraved with Roger Dubuis logo and brand English in different directions. It feels like a lithograph in art class as a child.

Moderate side case thickness

   The thickness of the side case is moderate, and the brushed metal design shows a strong metal texture, which can also well cover the scratches generated during wearing. The circular beveled bezel looks more three-dimensional on the side.

Sancha lug design

   The lugs are the unique three-fork lugs of Roger Dubuis brand. They are brushed to make them distinctive and highly recognizable. The slender lugs fit more closely to the wrist and are very comfortable.

Dark black lacquered dial

   The dark black lacquered dial, large white transfer Roman numerals, peripheral white transfer scale and rhodium-plated insert design give a very strong visual impact. With the platinum sword shape, the minute hand is clear and clear. The chronograph second hand and the 45-minute chronograph minute dial at 3 o’clock on the dial adopt yellow hands to distinguish them. Small seconds at 9 o’clock.

RD 78 micro-rudder chronograph movement

   The bottom case is made of a whole piece of sapphire crystal, and the exquisite movement can be seen at a glance. Equipped with Roger Dubuis RD 78 self-winding chronograph movement with micro-rotor. Two-button column wheel chronograph, central chronograph hands, 45-minute counter at 3 o’clock, small seconds at 9 o’clock, hours and minutes. A total of 303 precision parts and 36 jewel bearings with a thickness of 5.8 mm can provide a power reserve of 42 hours. Like all Roger Dubuis movements, this self-winding movement is engraved with the prestigious Geneva seal.

   Summary: The consistently tough design style of the Excalibur series is unforgettable at first sight. This watch continues the series’ 45mm large dial, which is even more prominent. The thick large lines, black dial and bright yellow chronograph hands add a strong sporty atmosphere, which is very suitable for daily wear. This watch is limited to 280 pieces, and the current price of the watch is 225,000 RMB.

Wearing A Different Style Of Female Watches Recommended Daily

Although the diamond sparkling jewelry watch is stunning, it is not suitable for daily wear. It is better to choose a classic model that expresses personality. New materials, characteristic designs, low-key rose gold and mother-of-pearl can be selected Fashion elements, let Xiaobian recommend you five different styles of daily wear women’s watches!
Breguet Marine 8827
As the world’s smallest self-winding chronograph, the delicate and small Breguet Marine 8827 watch has always attracted everyone’s attention with its petite figure of 34.6mm. Today, this watch is also available in rose gold or white gold without gems, which is believed to be more popular with women.
The dial of the watch is made of natural mother-of-pearl, with hand-pain engraving. The watch is equipped with Breguet 18K yellow-gold hands with pinpoints and luminescence. At 6 o’clock, the small seconds hand and date are displayed. At 3 o’clock and 9 o’clock, they are a 30-minute totalizer and a 12-hour totalizer. Like other Breguet watches, each 8827 is individually numbered and Breguet’s signature. Its movement still uses the Breguet Cal.550 self-winding movement, equipped with a hand-engraved 18K gold oscillating weight, a linear fork lever escapement. Flat hairspring and so on. The movement is housed in an 18K white or rose gold case with a diameter of 34.60 mm and is water-resistant to 50 meters.
Chanel J12 Chromatic watch
Inspired by the technology of polishing sapphire with diamond powder, Chanel has developed a unique polishing technology to forge a new rich reflection effect. The silver-gray high-tech precision titanium ceramic strap looks like a flashing halo, subtly capturing the colors of the stormy sky and the northern lights. The high abrasion resistance of high-tech precision titanium ceramics is second only to sapphire, its gloss is more vivid than gold, and its chroma is richer than platinum. The movement contains a new realm of traditional metal processing technology and innovative particle technology owned by the watch factory in La Chaux-de-Fonds, Switzerland. The high-tech precision titanium ceramics combined with titanium have extremely high wear resistance, which is very suitable for daily wear.
Hublot Big Bang Leopard Rose Gold Watch
Let the ‘leopard’ in your closet be released! It’s time to let the ‘leopard print’ resurrect! As the leader of this year’s fashion trend, the leopard print lets you shine with unparalleled femininity Whether it is daily dress or banquet dress, the seamless combination of leopard print and mash-up suit will always make you applaud countlessly. Hublot Basel’s new Big Bang leopard watch will undoubtedly rank among the “must have” of this season.

Vacheron Constantin Presents The Chinese Zodiac-year Of The Monkey Watch

In order to continue the fiery exchange between brands and collectors and fine watchmaking enthusiasts, Vacheron Constantin presents the latest Métiers d’Art master é The Legend of the Chinese Zodiac series Praise-Year of the Monkey. February 8, 2016 is the Chinese Spring Festival, when the year of the sheep will be welcomed to usher in the year of the monkey. The two latest works launched on this occasion are limited to twelve, both engraved with the Geneva mark, highlighting the excellence of the 2460 G4 movement. Technical performance and the endless elegance of Vacheron Constantin’s arts and crafts.

Paper-cutting technology, the intersection of Eastern and Western cultures
Since 1845, Vacheron Constantin has established a special friendship with China. The Chinese paper-cut art is similar to the famous Scherenschnitt in Swiss culture. This craftsmanship has also become the highlight of Vacheron Constantin’s Métiers d’ Art master é The Legend of the Chinese Zodiac series. With the cooperation of master sculptors and enamel masters, the series has been given a new interpretation.

Integration of many arts and crafts
The leaf decorative pattern on the dial is derived from the classic Chinese pattern, carved directly on the gold dial. The pattern is semi-embedded and carefully combined through reliefs of different depths to create a deep depth effect. The highlighted plants seem to be suspended above the dial. The integration of many arts and crafts through the leaves The decorative patterns on the dial are derived from classic Chinese patterns and carved directly on the gold dial. The pattern is semi-embedded and carefully combined through reliefs of different depths to create a deep depth effect. The highlighted plants seem to be suspended above the dial.

Integration of many arts and crafts
The leaf decorative pattern on the dial is derived from the classic Chinese pattern, carved directly on the gold dial. The pattern is semi-embedded and carefully combined through reliefs of different depths to create a deep depth effect. The highlighted plants seem to be suspended above the dial.

This is followed by the Great Fire Enamel stage. The Daming fire enamel craftsmanship originated in Geneva, and so far only a few artisans are proficient. By using several layers of enamel glaze, the enamel master further highlights the visual tension of the blue or bronze dial. When the enamel dial is fired at 800 to 900 degrees Celsius, the color of the glaze and the reaction generated by the firing must be strictly controlled, which requires the master of enamel to have a professional inference ability, and this ability takes several years to fully master. The hand-carved platinum or gold monkey motif is delicately set in the center of the dial.

Movement that reserves ample space for artistic creation
The 2460 G4 movement provides an ingenious and ideal stage for the art deco design of the watch, making the pattern in the center of the dial the protagonist. The dial has no hands to display the time, and the hour, minute, day of the week and date are displayed through four display windows. The first two displays are sliding, and the last two are skipped. This original display is designed and produced by Vacheron Constantin, which perfectly shows the brand’s classic and timeless excellence. Through the transparent sapphire crystal case back on the back of the platinum or pink gold case, you can clearly appreciate the 22K gold pendant in the movement. The pendant is decorated with the Maltese cross pattern of the brand’s historic symbol, which shows the superb watchmaking skills Heritage. All parts are finely polished to meet the exacting requirements of the Geneva mark, and Vacheron Constantin is the most faithful representative of this certification.

Technical specifications
Métiers d’ ArtThe Legend of the Chinese Zodiac
Chinese Zodiac Legend û Series of 2016 é Year of the Monkey û
86073 / 000P-8972-Platinum
86073 / 000R-8971 – 18K 5N pink gold
Seal engraved in Geneva
Available only at Vacheron Constantin stores
2460 G4
Vacheron Constantin develops and manufactures itself
Automatic mechanical movement
31 mm in diameter (11’’¼), thickness 6.05 mm
Approximately 40 hours of power reserve
4 Hz (28,800 vibrations per hour)
237 parts
27 gems
Hour, minute, day of the week and date display
Platinum / 18K 5N pink gold
40 mm diameter, 12.74 mm thickness
Case back with transparent sapphire crystal
Pass 3 bar atmospheric pressure test (about 30 meters)
18K gold, hand-carved and big fire enamel
Hand-carved platinum / 18K 5N gold monkey
Dark blue / brown double-sided Mississippi alligator leather strap, hand-stitched, riding stitching, large square
Platinum / 18K 5N Pink Gold Folding Clasp
Polished Half Maltese Cross
Comes with a calibration pen, a magnifying glass, a brochure showing the superb craftsmanship and superb technology behind the work
Limited edition of 12 pieces each
Each case is engraved with the word ‘2016’

Tissot Launches Mike Owen 2011 World Time Limited Edition

World-renowned football player Mike Owen’s 2011 World Time Limited Edition watch has always proved that: every person of taste should have an exclusive watch with unique style and excellent performance. This watch uses aura of design lines and rich watchmaking materials, and uphold the most sophisticated watch manufacturing technology.

Tissot image ambassador Mike & middot; Irving wears a limited edition tailored to him
The watch combines black, white and red, the lucky colors of Manchester United’s home and away. The back cover of the watch is also engraved with the lucky number ‘7’ of Irving, the super shooter, and his signature. Tissot Kutu series Mike Owen’s 2011 World Time Limited Edition, limited to 4,999 pieces worldwide.
Every second is worthy of respect
Every second on the court is precious, and every detail of this high-precision product can match the needs of football. One of the chronograph discs of this watch is outlined in thick black, like a football spinning at high speed. Another chronograph disk represents the corresponding time zone. The red mark is full of dynamics and represents the global life attitude of the Tissot image ambassador.

Kutu Series Mike Irvine 2011 World Time Limited Edition Back Cover Unique
Every tick of the Tissot Kutu series Mike & middot; Irving’s 2011 World Time Limited Edition fully reflects the ultimate pursuit of detail. The silk-screened back cover, the seconds hand, and the lines of the elegant black leather strap all use vibrant red. The Tissot Kutu series of Mike & middot; Irving’s 2011 World Time Limited Edition will be the best carry-on item for Mike & middot; Irving, a Tissot image ambassador, and will always highlight everyone’s unique style.

Kutu Series Mike Owen 2011 World Time Limited Edition
Full of dynamic design elements, the Tissot Kutu series of Mike & middot; Irvine Limited Edition of World Time in 2011 uses an innovative World Time movement. The Swiss-made G10.961 calibre can time the second time zone, which is easy to set up and read. At ten o’clock on the dial, there is a disc with a 24-hour scale, which is closely connected with the hour and minute hands in the dial. According to the design of the G10.211 movement, the chronograph disc at the two o’clock position has two hands. They represent the hours and minutes elapsed by the timer. It can perform continuous 12-hour timekeeping with an accuracy of 1 second.
Globalized people like Mike & middot; Irving can set and reset the GMT function by pressing the clockwise or counterclockwise button to meet personal timing needs. Each short press represents 10 minutes, and a long press represents an hour. With this timekeeping product, overtime will not only belong to football.

Kutu Series Mike Irving 2011 World Time Limited Edition
Technical Parameters:
Scratch-resistant sapphire crystal
316L stainless steel case
Water-resistant to 100 meters (10 atmospheres)
Leather strap with push-button butterfly clasp
Suggested retail price: RMB 4,050

Blancpain Joins The United Nations General Administration Of Ocean Affairs And The Law Of The Sea For The Fourth Time To Host The 2017 World Oceans Day Reception

On the evening of June 8, 2017, Blancpain joined hands with the United Nations General Office of Ocean Affairs and the Law of the Sea (DOALOS) for the fourth time at the United Nations Headquarters in New York. Hosted the annual World Oceans Day reception. The reception was held in the lobby of the United Nations Headquarters (Sputnik Lounge).

2017 World Ocean Day Celebration Scene (New York)
   The theme of this year’s World Oceans Day is ‘Our Ocean, Our Future’, echoing the theme of the high-level meeting of the United Nations Ocean Congress held on June 5-9. More than 300 guests attended the reception, including heads of state, ministers, ambassadors and the Crown Prince of Sweden.
   During the meeting, Mr. Miguel de Serpa Soares, Under-Secretary-General of the United Nations Office of Legal and Legal Counsel, HE Mr. Peter Thomson, President of the General Assembly, and United States Natural Resources Ms. Lisa Speer, Global Oceans Defense Leader of the Natural Resources Defense Council, delivered a speech. The U.S. Natural Resources Commissioner and the High Seas Alliance funded the annual celebration of World Oceans Day.

   His Excellency Peter Thomson, President of the United Nations General Assembly, Ms. Gabriel Goch-Marie, Administrator of the Directorate-General for Ocean Affairs and the Law of the Sea, Mr. David Galli, Blancpain’s Vice President of Brands in the U.S. Ms. Lisa Speer, Mr. Miguel Serpa Suarez, Under-Secretary-General of the United Nations Office of Legal and Counsel

   David Gely, Blancpain’s vice president of branding in the United States, also discussed the inextricable relationship between the brand and the ocean, and the perfect fit between the brand value and the marine protection business. The glorious achievements of the Mind of the Ocean ‘charity project rely on the three basic elements rooted in the Blancpain brand genes: optimism, long-term vision and unremitting innovation. ‘

Save the Azure: Marine Ecosystem at the World Ocean Congress Photo Exhibition 2017, sponsored by Blancpain
   The photo exhibition ‘Save the Azure: Marine Ecosystem’ at the 2017 World Ocean Congress sponsored by Blancpain will also kick off at UN Headquarters on June 30, 2017. The exhibited works capture rare images of marine life that are not seen, and call on people to think and pay attention to the sensitive relationship between human activities, biodiversity and the ocean. This will enhance the public’s comprehensive understanding of the sustainable development of marine protection during the Ocean Conference and World Ocean Day.

   On the night of World Ocean Day, the Empire State Building followed the tradition of lighting white, blue and purple viewing lights, representing different depths of sea water. Blancpain is proud to participate in the annual World Ocean Day celebration, and is honored to have the opportunity to continue to promote the cooperative relationship between the brand and the United Nations, and contribute to the important cause of actively promoting marine awareness.

Breitling Helps Bentley Continental Gt Speed ​​edition Debut In China

On March 13th, the newest 4-seater mass-produced sports car in Bentley’s history, the new Continental GT Speed ​​Edition, landed in China for the first time, presenting a hearty speed driving experience at the Shanghai International Circuit. As an important partner of Bentley Motors for more than ten years, the famous Swiss independent watch brand Breitling has specially launched the Breitling for Bentley chronograph watch, which debuted at the Shanghai International Circuit.

 In 2002, Breitling became involved with Bentley, creating a model of cooperation between top-level watches and luxury cars. Breitling continues to draw inspiration from Bentley’s legendary stories and classic design elements, launching a variety of Breitling Bentley watches that combine outstanding performance and distinguished temperament. At the same time, all Bentley Continental models (Bentley Continental) are also equipped with Breitling’s specially-designed dashboard clock to provide Bentley owners with top-quality timepieces.

 Among the beautiful Breitling Bentley series timepieces displayed at this Bentley driving experience, the most notable is the Breitling Bentley Continental GT chronograph watch: the bold case is polished according to the metallic luster of the Bentley Continental GT The knurled bezel is derived from Bentley’s signature control button decoration. The distinctive dial is as precise and easy to read as a car dashboard; the watches are equipped with high-performance automatic winding machinery certified by the Swiss Official Observatory (COSC) Movement, and equipped with Breitling’s exclusive ‘variable tachometer’, excellent performance, peak experience, enjoy your wrist.

 Breitling China watchmakers also came to the driving experience to share with guests anecdotes, extreme spirits, outstanding design concepts and manufacturing techniques behind the Breitling Bentley watches.

Audemars Piguet And Rm Withdraw From The Geneva Watch Fair, Where Will I Buy New Watches In The Future?

Following the end of July, the Swatch Group announced its withdrawal from next year’s Basel Watch & Jewellery Show. Two days later, there were heavy news. AP (Audemars Piguet) and RM (Richard Mille) also announced that from 2020 Since the beginning of the year, exit SIHH Geneva Haute Horlogerie. AP mentioned in its official statement that 2019 will be the last time Audemars Piguet will participate in the SIHH Geneva Haute Horlogerie Show, ending its 19-year partnership. The family-owned company also specifically mentioned that in the future, it hopes to continue to innovate business models and create more direct communication with guests around the world. RM’s attitude is also very sincere and regrets the end of the cooperation, but also clearly mentions that ‘continuing to participate’ is no longer in line with the brand’s exclusive and selected distribution strategy. In fact, for most melon-eating consumers (especially rabbit fans who spend money without blinking), industry events such as exhibitions do not pay much attention. But we need to think about where we will get new product information in the future. Let’s start with a history of watch exhibitions. At present, the two major exhibitions in the watch industry are SIHH in January-Geneva Fine Watch Salon (with Richemont Group as the main player), and Baselworld in March-Basel Watch and Jewellery Exhibition ( The Swatch Group has a lot of people, Rolex and Patek Philippe are sitting at the same time, of course, there are several LVMH bosses). Among them, the Basel exhibition has been through for hundreds of years and has witnessed the changes of the times. In fact, at the earliest, the bezel had only one Basel exhibition, and everyone had to travel thousands of miles to display new products. In 1991, Cartier left for Geneva and established SIHH. But at that time, Richemont Group did not have so many hard luxury brands, only old employees Dunhill and Montblanc accompanied Cartier to fight. It can be said that afterwards, the Richemont Group, which started as a tobacco business, relied on the money it earned and bought one brand after another to have today’s strong strength. For example, in 1996, the Swiss brand Vacheron Constantin was included in Richemont; in 1997, the Italian brand Panerai joined; in 2000, three brands were acquired in one go, Jaeger-LeCoultre, IWC and Lange; in 2001, the French jewellery brand Van Clevia was acquired. Bao (finished the shares in 3 times); in 2008, it acquired the independent watch brand Roger Dubuis (also completed in 3 years) … Today Richemont is a big player in the watch industry, and SIHH also attracted Many non-group brands joined, as well as those just moved from Basel, such as Hermès. There are 35 brands participating this year, an increase of 6 from 2017. Of the 18 brands with independent booths, 11 are from Richemont Group, 2 are from Kering Group (Athens and Girard Perregaux), and 5 are independent brands (including AP and RM who have announced their withdrawals). The classic rabbits of Athens and Girard Perregaux remembered that their first SIHH trip was in 2008. This year was a watershed year. In the past, Basel and SIHH were held next to each other. Everyone often went to Switzerland to get two exhibitions. , But since 2009, you have to run twice. Although some dealers complained that the cost was high, such a day also passed 10 years later. Just a step-by-step life will be broken after all, because times are changing, is a long-accustomed way still necessary, and it is often the market that educates us. Originally, the brand change was normal. For example, when the rabbit was in SIHH in 2008, Dunhill and Ralph Lauren could be seen. However, the subsequent withdrawal of the two brands just proved that the main business was not here, and the demand for watch exhibitions was not so urgent. This year’s ups and downs originated from Swatch Group, the biggest gold medalist at the Basel Show. When Hayek announced his withdrawal, it seemed to detonate a time bomb. At this moment, AP’s and RM’s statements naturally make everyone feel that the situation is more serious. But in fact, such a choice is understandable. In the big picture, the model of the exhibition still stands decades or even a hundred years ago, but in today’s digital age, there are too many ways for everyone to display new products. In addition, the cost of the watch exhibition is too big. The rabbits had been eight times before. The entire Swatch Group spent 430 million Swiss francs at the Basel exhibition (this money can do a lot if saved). Leaving aside money, especially for independent brands that have enjoyed a good market in recent years, the existence of exhibitions is indeed a bit confusing. For example, RM, billionaires’ admission tickets, small quantity and high unit price, the reliance on exhibitions is very small. Most of the time, sales with rich customer resources can complete the performance. After all, this is a product in a circle culture (the pursuit of star athletes and rich second generations), and it no longer depends on conventional publicity and promotion models. The same is true of AP. In recent years, explosive models have been frequently launched. Young people have chased and the explosive power of word of mouth is very strong. Coupled with the taste of social media communication (online sales, etc.), this family business naturally wants more plans to break the norm. In addition, there are rumors that a strong brand of jewelry also intends to withdraw. This is a reasonable adjustment based on the brand’s own needs. Physical sales are important, but they are not the only way. At the same time, there are more options than physical exhibitions. In fact, Rabbit guessed that in the past two years, there will still be brands (especially some brands that are positioned in the high-end market but want to open their popularity) who are interested in joining SIHH to get greater display opportunities. New people come to old people, this is the law of the market. Do n’t worry about where we should go to see the brand new models in the future. The head of a brand of the Swatch Group privately told Rabbit that their biggest possibility is to launch new products in the Asian market directly in China (compared to the exhibition fee of Basel, Too much cheaper), direct and close to consumers. Coupled with official digital channels, fans can always receive new information about their favorite brands. With money in your pocket, there is nothing to worry about. Forms change, but the market is eternal. The gossip rabbit is only original, welcome to repost!

Celebrating Macau’s Return: Cartier Parallelogram Tank

Estimated price: 7000-9000 USD
Price Including Commission: $ 10,200 (about RMB 69666)
【Year 1999】
[Overall description]
    The case size is 24 × 25 mm and the thickness is 6 mm. Limited number 20/9 9, model 24 88, 19 9 Manufactured to celebrate the return of Macao to the motherland, good condition, asymmetrical parallelogram case, 18K gold material, polished and frosted, transparent case back by 4 Screw-fastened, natural frosted sapphire-inlaid crown, sapphire crystal, frosted silver dial, Newseau pattern, Roman numerals, two-tone ’99’ at 9 o’clock to indicate year 1999 and limited number , Blue steel epee pointer, 18K rose gold concealed buckle, with original Cartier box, warranty certificate (now expired) and operation manual.
[Movement configuration]
    Caliber 9P2, rhodium-plated, with Geneva stripe polishing, 18 rubies, linear lever escapement, single metal balance, accurate temperature and 5 orientation correction, self-compensating spring, fine-tuning device, dial, case and machine Cores are signed.
[Phase report]
    Case 2 (excellent); Dial 1 (basic brand new), pointer 01 (original); movement 2 * (excellent, it is recommended to check the movement completely, the buyer needs to pay); expert evaluation AA (very good).
    The slenderness of the American tanks, the elegance of the French tanks, and the regularity of the Chinese tanks. When the law encounters art, the mind will become trusted. As a result, many unique shapes such as the ‘tank collision’ of the dial, the square tank with the lateral stretching of the dial, and the asymmetrical tank with ‘twisted stretching’ appeared in the sequence of the Cartier watch tank family. This asymmetric parallelogram ‘tank’ was created by Cartier to celebrate Macau’s return to China. As a special edition, Cartier added many monumental elements to the overall design of the watch. For example, the hour marker at 9 o’clock is also marked with ’99’ in black printing and gold engraving, referring to 9 o’clock. At the same time, it also means 1999 when Macau returned to the motherland.

Watches Attention And Discussion